As the big name campaigns begin to emerge, it appears that designers are relying on established faces to draw in consumers. Gisele Bundchen flaunts her trademark sass appeal for Versace and Givenchy whilst fellow Brazilian turns it out in Haiti for Donna Karan. Natasha Poly is one of the boys for DSquared2 whilst iconic Italian model Maria Carla Boscono embodies the very spirit of Yves Saint Laurent and doubles up for Givenchy. Age and experience appear to be a major draw card with each of the aforementioned models having been in the modelling game for more than a decade. The exception to the rule is Prada who assemble an eclectic cast of recognisable faces alongside new recruits. Natasha Poly and blasts from the past - Elise Crombez and Meghan Collison, join newcomers Katryn Kruger and Kati Nescher for its gas guzzling hotrod themed campaign.
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| Maria Carla Boscono Yves Saint Laurent - S/S 2012 Photographer - David Sims |
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| Maria Carla Boscono Yves Saint Laurent - S/S 2012 Photographer - David Sims Source - models.com |
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| Adriana LIma Donna Karan - S/S 2012 Photographer - Russell James Source - nymag.com |
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| Adriana Lima Donna Karan - S/S 2012 Photographer - Russell James |
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| Adriana Lima Donna Karan - S/S 2012 Photographer - Russell James Source - models.com |
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| Gisele Bundchen Versace- S/S 2012 Photographer - Mert Alas & Marcus Piggott Source - models.com |
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| Chris Moore, Gisele Bundchen & Simone Nobili Givenchy - S/S 2012 Photographer - Mert Alas & Marcus Piggott Source - fashiongonerogue.com |
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| Maria Carla Boscono, Simone Nobili & Chris Moore Givenchy - S/S 2012 Photographer - Mert Alas & Marcus Piggott Source - fashiongonerogue.com |
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| Natasha Poly, Dmitriy Tanner, Matt Woodhouse, Paolo Anchisi & Ton Heukels DSquared2 - S/S 2012 Photographer - Mert Alas & Marcus Piggott Source - models.com |
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| Ymre Stiekema & Katryn Kruger Prada - S/S 2012 Photographer - Steven Meisel |
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| Kati Nescher & Meghan Collison Prada - S/S 2012 Photographer - Steven Meisel |
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| Natasha Poly & Elise Crombez Prada - S/S 2012 Photographer - Steven Meisel Source - fashiongonerogue.com |